Track events

One adsping() call per event. You write it once — AdsPing forwards it to every destination you've connected (Meta, TikTok, Google Ads, GA4).

Pick an event

Every page follows the same shape: a minimal working call, a full example for HTML / React / Next.js, and a parameter table.

Tracking something that doesn't fit the standard list? Use a custom event. Full naming reference: standard event names. And to lift match quality on every event with one call, see identify() & advanced matching.

Destination notes

Sending to Google Ads? Google needs a matching conversion action to exist before events count. Create it once per event — Google Ads conversion actions walks you through it, screen by screen.

Meta and TikTok need no per-event setup — once the destination is connected, every adsping('track', …) call is forwarded automatically with hashed match data.

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